i is the lovechild of The Independent and Metro
Oh, the grammatical absurdity of that post title.
There was a time when I wrote on this blog daily. That time has clearly passed, but if I was still doing it, I’d have written something about i yesterday – The Indy’s new not-quite-free-sheet.
I liked i. But I say that as someone who’s never been keen on Metro‘s acres of dry agency copy. It’s not something I’d go out of my way to buy on a daily basis, but when I have to go somewhere on a train, I often snoop around WHSmith before boarding and find nothing that I want to read. Now, I’d buy i. It’s interesting and diverting enough to part with 20p, and small and disposable enough to stuff in a bag.
Yet I didn’t like everything.
My biggest complaint about it is the printing process used. Like The Independent, it’s printed with that horrible ink that comes off on your hands, your clothes, and gets everywhere. That is something that would put me off buying the paper in certain situations.
They need to change to whatever printing process The Guardian or Metro use, where the ink stays firmly where the printer puts it.
I also dislike the TV Guide, whose organisation strikes me as pointless. I don’t like TV in categories. I wouldn’t identify as a fan of ‘American Drama’, or ‘Comedy’, or ‘Documentaries’ or whatever idiotic bins they throw programmes into.
In American Drama, I’m mad about The West Wing, but couldn’t give a toss about The Wire, Lost, or Law and Order. When it comes to comedy, I won’t miss The Inbetweeners, but would switch off My Family, Harry and Paul, or Only Fools and Horses. And for documentaries, I’d pay good money to see The Secret Life of the Motorway on BBC Four, but would want a licence fee refund for Make Me a Man, The Boy with Three Heads and Eight Sets of Eyebrows (or whatever idiot trash they’re pumping out these days), or Help Me Anthea, I’m Infested.
I don’t watch TV in ‘Genres’, I watch stuff I like. So giving me a page divided into genres is unhelpful.
Also, they need to get TV Reviewers who understand that writing a review of the previous night’s TV is not actually what they are being asked to do. A good TV review is almost a meditation on life, and certainly doesn’t depend on having seen the previous night’s TV. Get Nancy Banks-Smith in to do a masterclass or something.
But the TV Guide is the part of the paper that’s had the most positive reviews as far as I can see, so maybe I’m just unusual.
Oh, and ‘Caught and Social’? Puns only work when they’re funny.
Yet all-in-all and rants aside, I hope that i sticks around. And, given what The Independent has become these days, I wouldn’t be upset if i replaced it.