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Weekend read: How carrots became the new junk food

This week’s recommendation is an absolutely brilliant article from Fast Company profiling Jeff Dunn, a former Coca Cola executive who swapped marketing sugar water for marketing carrots… with some success! The article’s by Douglas McGray.

This 1,979th post was filed under: Weekend Reads.






More posts worth reading

M&S should have sacked the weatherman (published 7th January 2016)

The gathering storm of the next NHS crisis (published 9th August 2015)

Netflix might tell us why the election polls were wrong (published 26th May 2015)

Honey, I think we should consciously uncouple (published 4th April 2014)

Potty potato campaign (published 20th June 2005)

Reviewing my own book reviews (published 25th July 2013)

Microsoft steals music back from paying customers (published 9th May 2008)


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