Since I’m a photo behind and need to make up the numbers, and since I’m on a roll of Christmas-retail themed moans…

How insulting is this Argos campaign?! In the spirit of equality, I look forward to next year’s “Keep Calm Women” follow-up. I assume it will perpetuate a ditzy, dim, over-excitable, self-obsessed stereotype of women that’s as insulting as the lazy, dunderheaded, disorganised, misogynist stereotype of men perpetuated this year by retailers like Argos and Asda.

But I like to think that they will see sense and reflect the reality of 21st century life in the UK. After all, isn’t this the season of hope?