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Meaningless soundbites

A local politician popped up on our regional news bulletin yesterday evening. This was the sum total of his contribution:

What we’ve seen today is a series of meaningless soundbites that will provide very little reassurance to families that are struggling right now. To turn our economy round, we need tough but necessary decisions.

These two sentences could have been ejaculated by any representative of virtually any UK political party discussing virtually any issue. There is poetry in their vacuity. It is content-free speech lamenting content-free speech. There’s no hint of an idea, a political message, or even a substantive criticism.

Rather than the politician spending time on constructing such empty verbiage, the reporter and crew attending to film it, and the viewers having to listen to it, perhaps in future we could just replace it with one of those classic slient film caption cards: “ … “

This post was filed under: Media, Politics, Post-a-day 2023.

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