About me
Archive
About me

Photo-a-day 177: Costa Express

20120625-215252.jpg

This Costa Express machine is in my local Asda, but they’re spreading all over the place at the moment. When they were first announced, I ridiculed the idea: Costa, Britain’s biggest coffee chain, had just spent a whole heap of money on ads to convince us that their coffee was different because it was made by highly trained baristas, not monkeys with machines. Then they decide to brand, erm, machines. It didn’t make sense to me.

But it turns out that I was wrong. I recently read that these machines have been doing a roaring trade, and sales have soared in places where they’ve displaced other machine brands. Which just goes to show that I know nothing about retail branding!

This 1,699th post was filed under: Photo-a-day 2012, .

Some recently published posts

Reflecting on my first ten years as a doctor / June 2019, 8 minutes long

What I’ve been reading this month / June 2019, 6 minutes long

Californian taxis, gun ownership and democracy / May 2019, 9 minutes long

The assassination of JFK / May 2019, 6 minutes long

Crossing the US-Mexico border / May 2019, 10 minutes long

Some random old posts

Digital Edition / November 2003, 2 minutes long

Alastair Campbell and ‘screwing up’ / June 2007, 4 minutes long

Asda cuts 3p off petrol price / January 2005, Less than a minute long

sjhoward: Not exactly Nostradamus / January 2007, 2 minutes long

My first Conservative email / April 2005, 8 minutes long

The “right” and the “pragmatic” / February 2012, 2 minutes long


Comments and responses

Trackback from elsewhere on the site



Trackback received at 22:45 on 6th July 2012.

This post has been referenced by another on this site:
sjhoward.co.uk » Photo-a-day 188: Costa Express (again)


Compose a new comment



Comment

You may use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong> .

If you would like to display a profile picture beside your comment, sign up for Gravatar, and enter your email address above.

By submitting your comment, you confirm that it conforms to the site's comment policy. Comments are subject to both automatic and human moderation, and may take some time to appear.



The content of this site is copyright protected by a Creative Commons License, with some rights reserved. All trademarks, images and logos remain the property of their respective owners. The accuracy of information on this site is in no way guaranteed. Opinions expressed are solely those of the author. No responsibility can be accepted for any loss or damage caused by reliance on the information provided by this site. This site uses cookies - click here for more information.